Reach NRI buyers in Dubai, London and New York, and reply in their time zone
For developers and channel partners in India: exclusive enquiries from Indians living abroad, answered on WhatsApp in seconds, qualified and booked for a video site visit.
Book a free NRI campaign audit →Many buyers for projects in Noida, Lucknow and Kanpur don’t live in India. They work in Dubai, London or New Jersey and want a flat in their home city, for their parents, for later, or as an investment. They are serious buyers, but they enquire at odd hours, can’t walk into a site office, and ask about payment and paperwork before they ask about the floor plan.
We run your NRI campaigns as a separate track of the same lead system: Meta ads shown to Indians in the countries you choose, an NRI version of your project page, and a WhatsApp flow that replies instantly, sends the documents buyers abroad ask for, and books the sales call in the buyer’s own evening. You stay the seller. We bring the enquiries and make sure none of them go cold.
Why NRI enquiries are hard to convert
They arrive while your team is asleep
Evening in New York is early morning in India. An enquiry that waits until office hours has usually gone cold, or gone to someone else.
Portal NRI leads are shared and generic
The same overseas buyer is sold to several brokers, often with no project, budget or city attached.
Buyers can’t visit the site
Someone in Dubai needs a video walkthrough, the RERA certificate and a cost sheet before they will even book a call.
Payment and paperwork questions stall the deal
“Can I buy as an NRI?”, “Which account do I pay from?”, “Can I get a home loan?” Without quick, clear answers, the buyer puts it off.
How we run NRI campaigns
An NRI version of your project page
Price in INR with an approximate AED, USD or GBP guide, the RERA number, a video walkthrough, a “Book a video site visit” button and a short NRI FAQ block.
Landing Pages & Project MicrositesMeta ads shown to Indians abroad
Separate campaigns for the Gulf, the UK and North America, aimed at cities with large Indian communities and delivered in the buyer’s evening hours.
Meta & Google AdsWhatsApp that works in their time zone
An instant reply in English or Hindi, day or night. The brochure, cost sheet and RERA certificate go out automatically, video visits are booked on WhatsApp, and follow-ups are timed to the buyer’s clock.
AI Chatbot & WhatsApp Automation
Built for buyers who live abroad
Video site visits and recorded walkthroughs
A live video call from the site or show flat, plus a recorded walkthrough buyers can share with family.
Family-in-India handoff
If the buyer’s parent or sibling in India wants to see the site, they book a physical visit, and the lead stays logged to the same buyer.
Time-zone coverage
The auto-reply goes out instantly. The sales callback is scheduled in the buyer’s local evening, not at 3 AM their time.
Reporting split by country
Leads, cost per lead and video visits for each market, so budget moves to the countries that actually produce buyers.
Example plans
Guides
Common questions
What developers and channel partners usually ask before working with us.
Can NRIs buy property in India?
- Yes. Under FEMA, NRIs and OCI cardholders can buy residential and commercial property in India. They cannot buy agricultural land, plantation property or a farmhouse without RBI approval (inheritance is treated differently). We recommend buyers confirm their own case with their CA or lawyer.
How do NRIs pay for property in India?
- Through normal banking channels: money sent from abroad, or funds in their NRE, NRO or FCNR account, as FEMA requires. Cash in foreign currency and traveller’s cheques are not allowed. Indian banks offer home loans to NRIs. We recommend buyers confirm the details with their bank and CA.
Which countries do you target?
- The UAE and the rest of the Gulf first, as they are closest in time and home to a large Indian community. Then the UK, the US, Canada, Singapore and Australia, depending on your project and early results.
Can NRI buyers book without visiting India?
- Many start with a video site visit, the RERA certificate and the cost sheet, and some book that way. Others ask a parent or sibling in India to visit first. The flow supports both, and the lead stays tied to the same buyer.
Do ads in the US and Canada work differently?
- Yes. Meta may require property ads shown in the US, Canada and parts of Europe to run under its Housing special ad category, which removes age and gender targeting and limits location targeting. We plan those campaigns around it, using creative, page content and retargeting rather than narrow audiences.
What ad budget is needed for NRI campaigns?
- Leads in the Gulf, UK and US usually cost more than leads in India, so we recommend a separate NRI budget on top of your India budget (we suggest at least ₹15,000 a month for India). We give you a realistic range for your project on the free audit call.
How do video site visits work?
- The buyer picks a slot on WhatsApp in their own time zone. Your salesperson calls from the site or show flat on WhatsApp video, and the recorded walkthrough and documents are sent afterwards so the buyer can share them with family.
Can you run this for just one project or tower?
- Yes. NRI campaigns can run for a single project, phase or tower, with its own page, budget and report.
Want NRI enquiries for your project?
Tell us your project and which countries your buyers come from. We’ll review your current NRI leads and follow-up, and show you how an NRI campaign would run.
See what the free audit covers